May 17, 2012, NetEase held a press conference in Beijing, announced the official launch of its website alliance, and to start a total of 150 million yuan for the fund win-win program. The general manager of the online game market NetEase division Wang Yi, NetEase website alliance project manager Li Huaichao A5, founder and CEO of stationmaster net "figure king" Zhang Zhengjun DISCUZ, vice president and editor in chief of "stationmaster" Zhang Xiang, general manager of Analysys International Group Market Han Xiao, and the famous Internet experts China well-known personal webmaster Zang Chengdu, with many elite webmaster and media who attended the theme of "win-win" network node to the conference, to witness the moment to formally enter the market NetEase website alliance.
flagship product gathered NetEase formally entered the site alliance market
as China’s Internet giant, NetEase in online games, portals, e-mail and other services are in the lead, or even the first position. Why NetEase announced at this time to enter the Internet market? How it’s associated with products? The general manager of market NetEase online games division Wang Yi said in an interview, "meaning the NetEase website alliance is the most important product line rich NetEase’s particular game product promotion channel". It is reported that NetEase website alliance includes NetEase’s top game products, to provide a competitive choice for webmasters to promote. Which includes not only the "dream swims on the west", "the world 3", "ghost story" and other leading client game products, more "Warring States" Crazy "situation", quite emerging web game products, as well as NetEase, NetEase, NetEase Impressionist lottery game peripherals mall and other commercial products.
according to the results, NetEase 2011 total revenue of 7 billion 500 million yuan, of which the game revenue close to 90%. The NetEase website alliance game products as the main business, the NetEase will undoubtedly play brand grafting to the network alliance market, to create high-quality platform for the majority of owners share NetEase growing game revenue.
own advertisers NetEase three advantages to achieve maximum revenue
as a new online site alliance, NetEase website alliance is full of NetEase features. First of all, the official website of NetEase alliance direct operation mode, NetEase when their biggest advertisers, join Adsense without payment intermediary commission, which is directly obtained from the NetEase owners income promotion, so as to avoid the disadvantages of multi interest into the third party alliance. In addition, according to NetEase website alliance project manager Li Huaichao introduction, brand effect, operational norms are the other two major advantages of NetEase website alliance. As the NetEase’s annual strategic products, in addition to NetEase website alliance owns product brand, the NetEase has invested a lot of manpower, technology operation, adhering to standard service green operation tradition, thus ensuring accurate data record "on time" settlement does not deduct the amount "standard, truly" trustworthy".
first input 150 million NetEase website alliance webmaster win fund officially launched "