The event will provide an opportunity for policymakers, employers, civic leaders, and funders to hear about the findings for the 100 most-populous metropolitan regions and dive into the striking findings for the Chicago region. The study identifies significant costs as “lost lives, lost income, and lost potential.” Policy topics to be addressed include housing, land use, transportation, violence reduction, and economic mobility. Some of the speakers that will be at this event include Marisa Novara, vice president, Metropolitan Planning Council; Rolf Pendall, co-director, Metropolitan Housing and Communities Policy Center, Urban Institute; Erika Poethig, director of urban policy initiatives, Urban Institute; Joanna Trotter, senior program officer, The Chicago Community Trust; and Gustavo Velasquez, director, Washington-Area Research Initiative, Urban Institute. The event is scheduled to be held on July 14 at 9:30 a.m. at the Urban Institute, 2100 M Street, NW. Admission is free. Breakfast will be available at 9 a.m., and the program will begin promptly at 9:30 a.m. For inquiries regarding this event, please contact email@example.com.
Explore further The REF will come into effect in 2012 to replace the current system of assessment, the Research Assessment Exercise (RAE). The scheme will allocate the 1.76 billion British pounds (approximately $2.7 billion US) spent annually on university research according to three main elements — outputs, impact, and environment — which are considered to be indicative of excellence in research. The first factor the REF will consider is outputs, which will be reviewed by a panel of experts who take into account factors such as citations to the work. The second is the impact of the work; research that demonstrably benefits the economy, public policy, society, culture or quality of life, will attract the greatest funding. The impact will be assessed by a case study approach. The third factor is environment, which will consider the research department’s ability to support continuous excellent research and disseminate the results. This will look at factors such as the department’s staff, training for postgraduates, research strategies, and public relations.The new system aims to put an end to research the government has criticized in the past, such as “David Beckham studies” and “surf studies”, and to stop the practice of hiring “star” academics to boost results. The scheme is also intended to steer universities towards research that will have economic, social and cultural benefits, since these projects will receive the greatest funding.The director of research at the Higher Education Funding Council for England (HEFCE), David Sweeney, said the new system is designed to ensure public funds are used effectively. The scheme would apply to research in humanities and arts as well as in science, and aims to develop internationally recognized and competitive research that contributes to the nation’s prosperity and wellbeing.Academics have warned the new system will mean an end to speculative research, for which the economic or other benefits are unknown until the research has been done. The University and College Union (UCU) is also concerned the emphasis on citations will distort academic activity and could threaten academic freedom. UCU’s General Secretary Sally Hunt also pointed out that some of the biggest scientific advances have arisen from speculative research. Research should never be measured in purely economic terms, Hunt said.The HEFCE is currently running a pilot exercise to test their proposed method of assessing the impact of research. It is also continuing consultations on the REF until mid December, and invites responses from universities and interested organizations affected by or using the results of research.&2009 PhysOrg.com This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only. Citation: UK Research Funding to Reward Economic Benefits (2009, September 25) retrieved 18 August 2019 from https://phys.org/news/2009-09-uk-funding-reward-economic-benefits.html (PhysOrg.com) — The UK government is developing a new scheme, the Research Excellence Framework (REF), to assess university research proposals and allocate public funds for research. The scheme is being developed in collaboration with higher education bodies in Scotland, Wales, England and Northern Ireland, and will make much greater use of quantitative information (bibliometrics) than its predecessor. Madoff scandal’s impact on the life sciences
The Excellentia Equitation Center, New Delhi presented the sixth edition of The Equestrian Series, from December 12-14, sponsored by the Ashok Piramal Group. The series is a unique extravaganza of the Olympic sport of Equestrian (show-jumping and dressage), bringing together riders from all spheres and age groups. In addition, it offered the finest display of a lifestyle sport with the perfect environment created by the combination of the horse, the rider and a true and healthy competition spirit. Also Read – ‘Playing Jojo was emotionally exhausting’Teams from top civilian riding establishments went up against the top riders from army units such as The Presidents Bodyguard, the 61st Cavalry, which are two of the only horse mounted military regiments in the world, as well as teams from various paramilitary establishments. The event was not only the best in the sport present, but also newer and younger participants with events for children from all age groups. The Excellentia Horse Show offered the perfect ambience for a lovely day out on the field with a sport as royal and unique, associated with horses. The event had more than 200 entries with over 100 horses taking part with two days of action packed equestrian competition. Also Read – Leslie doing new comedy special with NetflixExcellentia Equitation Centre is a professional riding school, providing the finest training in horseback riding, the sport of Equestrian (comprising of Show-Jumping, Dressage and Eventing) as well as Polo. Situated in an area of 5 acres in Vasant Kunj, rite in the centre of the city, it clearly is the most centrally located and easily accessible riding establishment in the capital. Set up with the background of professional riders who have been competing at the national and international level for many years.
Let a robot replace you. For years, this was iRobot’s pitch for the Roomba, its robotic vacuum cleaner. And for years it worked well, generating strong annual sales growth for the Massachusetts firm. There was only one problem: A sizable cohort of potential consumers didn’t believe it. These were people who valued an immaculate home. They worked hard at it. They didn’t think a robot could replace them. And they were right. It probably couldn’t.Related: How to Make the Right Sales PitchDwight Brown, senior VP of global marketing at iRobot, had been here before. His previous employer, Keurig, had a similar pitch: “‘You need a single-serve coffeemaker because it’s an easier way to make coffee,’” Brown recalls. This made technology the centerpiece of the pitch. Which made a certain sense — the tech was cool, and people who loved gadgets were into it. The thing was: Not everyone loves gadgets. “We very quickly learned that when you try to convince the consumer by starting the dialogue with the technology, you certainly attract some early adopters who are technically oriented,” Brown says of the initial approach, “but you may be missing the vast majority of consumers who are much more interested in hearing about the benefit.” Some people, after all, just weren’t looking for a new coffeemaker. But they were looking for a better coffee-making experience. So Keurig tweaked the pitch: “Great coffee, made simply.” It paid off. Keurig boomed.Related: The Surprising Online Marketing Method Most Consumers PreferWhen Brown joined iRobot three years ago, he saw a similar opening. “My initial hypothesis was that if we start focusing communication on the benefit, and not force the consumer to think about the robot as a replacement, we might open the doors to opportunity,” he says. Working with the Cambridge Group in Chicago, iRobot surveyed existing and prospective customers and discovered two things: 1. Existing customers were satisfied with the performance of the product. And 2. Prospective customers were aware of it but didn’t think it would work well enough to meet their standards.That meant that winning converts wasn’t about changing the product; it was about recalibrating expectations. “It’s not a technical issue; it’s a marketing issue,” Brown says. But to do that, iRobot had to better understand what the holdouts wanted. So it asked. The consumers it was targeting said that while they weren’t looking for a robot vacuum per se, they did want a cleaner home. And in an ideal world, they wanted their home to be cleaned every day; they were just too busy to do it themselves.That was the opening iRobot was looking for. It crafted a new pitch, “Cleaner floors every day — all at the push of a button,” and repositioned the product not as something that cleans for you but as something that cleans with you. Something that reliably frees you up from some mundane work and increases the baseline cleanliness in your home, without any additional effort on your part. In that formulation, Brown says, “the customer doesn’t even need to think about purchasing a robot.”Related: 3 Ways to Avoid Mediocre Marketing ContentThe initial feedback on this new approach was positive, and in the spring of 2015 iRobot launched a marketing campaign around it, including redesigned packaging, online and TV ads and in-store video displays. The early results were promising, and iRobot doubled down on the strategy for the holiday season — leading to a 46 percent bump in sales in the final quarter compared with the previous year. Three years in, the new message continues to resonate. Sales were up 17 percent in 2016 (propelled in part by the Roomba 650, which became the top-grossing vacuum cleaner in the U.S.), and, Brown says, “our early 2017 results appear very promising.” Growing a business sometimes requires thinking outside the box. This story appears in the July 2017 issue of Entrepreneur. Subscribe » August 2, 2017 Register Now » Free Webinar | Sept. 9: The Entrepreneur’s Playbook for Going Global 4 min read